Black Circles

Blackcircles

Smart PPC Management supports massive business growth.

The Challenge

Paid Media

Blackcircles.com is the UK’s largest online tyre retailer and is widely regarded as one of the most innovative brands in the automotive space since its formation in 2002. 8MS began working with Blackcircles in mid-2014, initially challenged with reducing their paid search CPA while growing the account in terms of sales volume and reach.

Our Solution

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play

The Result

Paid Media performance has shifted significantly since the 8 Million Stories team began working with the Blackcircles.com team. Cost per acquisition has been dramatically reduced ensuring paid media is operating as a much more efficient channel – while also growing the sales volume considerably during the 2 year period of working together.

50%
Reduction in Cost
per acquisition from PPC

+420%
Increase in Direct Sales
via paid media

+120%
Increase in Sales
from Google Shopping 2015 vs. 2016

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bbc
Contact Us

Where to find the 8MS team in Edinburgh and London

15 Queen Street, Edinburgh, EH2 1JE +44 (0)131 202 0360
75 Bermondsey St, London, SE1 3XF+44 (0)208 004 0356


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